TONEMOAPersonal color, read from your own photo

Winter · Cool

Winter True

A winter palette anchored by blue-based red and deep blue

The palette at the center of the cool colors. Build your look around distinctly cool jewel tones like true red, royal blue, and emerald, and finish with pure white and charcoal. Hold yellow-tinged colors next to a cool color of the same lightness to see which one makes your complexion look clearer.

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Signature colors

  • True Red
  • Fuchsia
  • Magenta
  • Royal Blue
  • Cobalt
  • Emerald
  • Pine Green
  • Icy Blue
  • Icy Pink
  • Burgundy

Best colors

  • True Red
  • Royal Blue
  • Emerald

Neutrals

  • Pure White
  • Silver Gray
  • Charcoal
  • Navy

Colors to keep away from your face

  • Mustard
  • Rust
  • Terracotta

Typical features

  • Cool, fair skin and dark eyes
  • Clearly cool colors are your baseline
  • Colors with yellow undertones can dull your complexion

Often confused with

Winter True vs Summer True

Winter TrueSummer True
Signature colorsTrue Red, Fuchsia, MagentaRose, Raspberry, Cool Pink
Best colorsTrue Red, Royal Blue, EmeraldRose, Periwinkle, Mint
Colors to keep away from your faceMustard, Rust, TerracottaMustard, Rust, Camel

Winter True vs Autumn Strong

Winter TrueAutumn Strong
Signature colorsTrue Red, Fuchsia, MagentaRust, Burnt Orange, Terracotta
Best colorsTrue Red, Royal Blue, EmeraldRust, Mustard, Teal
Colors to keep away from your faceMustard, Rust, TerracottaLavender, Cool Gray, Icy Mint

Questions about Winter True

Is Winter True warm or cool?

Winter True is a Winter tone, on the Cool side.

Which colors suit Winter True best?

True Red, Royal Blue, Emerald. Start with these near your face — tops, scarves and lips.

Which colors should Winter True keep away from the face?

Mustard, Rust, Terracotta. If you love them, wear them away from the face, like trousers, bags or shoes.

How is Winter True different from Summer True?

Winter True centers on True Red, Fuchsia, Magenta, while Summer True centers on Rose, Raspberry, Cool Pink. Compare the two palettes near your face in daylight.

How is Winter True different from Autumn Strong?

Winter True centers on True Red, Fuchsia, Magenta, while Autumn Strong centers on Rust, Burnt Orange, Terracotta. Compare the two palettes near your face in daylight.

Other Winter tones

All 20 tones →